
David Mercer
AI Search & Content Strategist
SEO and AI search content strategist focused on creating research-backed content that improves organic visibility and AI-driven discoverability.
- SEO
- AEO
- AI Search Visibility
- Content Strategy
- Technical SEO
- SERP Optimization
- Organic Growth
- Brand Authority
Written by David Mercer

How Large Language Models Decide What Brands to Recommend
Learn how large language models choose which brands to recommend and what B2B SaaS companies must do to get cited by ChatGPT, Claude, and Gemini.
How AI Engines Pick Which SaaS to Recommend (And How to Be Chosen)
Learn how AI engines like ChatGPT and Claude decide which SaaS to recommend and the exact signals you can control to become the trusted answer buyers see first.
Search Optimization ROI: What B2B SaaS Leaders Actually Earn
Discover the true ROI of search optimization for B2B SaaS. Learn how to measure pipeline impact, lower acquisition costs, and justify organic growth investment.

Search Visibility Audit: How to Find and Fix Gaps Competitors Exploit
Learn how to run a search visibility audit that uncovers gaps competitors exploit across Google and AI engines. Find blind spots, fix them, and get cited first.

Buyer Question Research: The Missing Step in Every AEO Strategy
Learn how buyer question research powers AEO strategy. Map buyer questions, find citation gaps, and get your B2B SaaS brand recommended by AI engines.

Every Major AI Search Engine Compared: What B2B Buyers Use
ChatGPT, Perplexity, Gemini and Claude compared: how each AI search engine finds and cites sources, and why B2B brands need a multi-engine strategy.

Organic Research Process: Turn Buyer Questions Into AI Citations
Learn the research process that turns buyer questions into AI citations. A framework for B2B SaaS teams to get cited by AI engines.
Scale AI Pricing, Competitors & Alternatives Compared (2026)
Compare Scale AI pricing, top competitors, and best alternatives for 2026. Get a clear breakdown to choose the right data labeling platform for your needs.
Why AI Models Trust Some Citations Over Others (And How to Win)
Learn why AI models trust certain citations and the authority signals that help B2B SaaS brands get cited by ChatGPT, Claude, and Perplexity.
AI Trust Signals: What Makes AI Engines Cite Your Brand
Discover the AI trust signals that determine whether ChatGPT and Perplexity cite your brand, and learn how to build authority for AI visibility.
Organic Growth Strategy for B2B SaaS: 7 Tactics That Scale
Seven organic growth tactics for B2B SaaS, from buyer-question content and AEO to backlinks, community loops, founder authority and compounding metrics.
AI Research in 2026: How B2B SaaS Brands Earn Trust Across ChatGPT, Claude, and Perplexity
Learn how B2B SaaS brands earn trusted citations across ChatGPT, Claude, and Perplexity in 2026 with proven answer engine optimization strategies.