Frequently asked questions
Everything you need to know, in one place.
Straight answers on AEO, pricing, and how the work gets done. Can't find yours? It's the first thing we'll cover on the call.
Questions
The things sharp operators ask.
How is this different from normal SEO?
SEO optimizes to rank a page in a list of blue links. AEO optimizes to be the named recommendation an answer engine gives. Different signals, different sources, different outcome. We do the SEO work that supports it, but the headline result is the recommendation, not a ranking.
Is this AEO, SEO, or both?
AEO-first. Answer Engine Optimization is the goal: being cited and recommended by ChatGPT, Claude, Perplexity and Gemini. Strong SEO is part of how we earn that, because the same authority that ranks you also gets you quoted. But we measure ourselves on citations, not positions.
Do I have to create any content myself?
No. This is fully done-for-you. We handle the research, the writing, the technical rebuild and the off-site authority. You grant access once and review the updates. The work is built to your brand and owned by you.
How long until I see results?
Citations typically begin landing in 30 to 60 days, and the channel compounds from there. Truxweb saw its first AI-sourced leads within about three weeks, though we set the honest expectation that AEO builds over months. That's exactly why the 90-Day Promise exists: cited on ChatGPT for at least 3 industry-relevant, buyer-intent queries within 90 days, or a full refund and you keep the work.
Couldn't my own team build this?
Probably, eventually. The issue isn't capability, it's that AEO is an ongoing system, not a one-time project, and it competes with shipping product for your team's time. It's the work that stays at the bottom of the list. We run it end to end so it actually gets done, and stays done.
Who is this best for?
Established B2B SaaS companies with real revenue and a marketing function, but no in-house capacity to run AEO. If you have customers, a category, and a team that's busy building the product, you're who this is built for.
What if it doesn't work?
The 90-Day Promise. If we don't get you cited on ChatGPT for at least 3 industry-relevant, buyer-intent queries within 90 days, you get a full refund and you keep the work. We refund failures, never buyer's remorse.
Pricing questions
Before you decide.
Why is quarterly cheaper?
Quarterly billing is a 10% lower rate, and it unlocks bonuses: a free AEO-optimized website build, a 12-month price lock, and onboarding extras. In exchange, you commit a quarter at a time instead of month to month.
Can I switch tiers later?
Yes, up or down, between billing periods. Move from Essential to Premium when you're ready to expand coverage, or adjust at renewal. Nothing is locked in.
Is there a long-term contract?
No lock-in beyond the billing period you choose. Monthly is month-to-month; quarterly commits a quarter at a time. The 12-month price lock is a quarterly perk, not an obligation.
What counts as "virtually unlimited" content?
A fair, high-volume publishing cadence. We don't cap reasonable requests; we just don't promise an infinite number we couldn't produce well. In practice, teams never hit a wall.
What's the 90-Day Promise exactly?
Cited on ChatGPT for at least 3 industry-relevant, buyer-intent queries within 90 days, or a full refund and you keep the work.
Proptech campaign questions
Before you book.
How is this different from SEO?
AEO-first: we make you the recommended answer inside AI, and do the SEO that supports it. The same authority that ranks you is what gets you cited. We measure citations, not just rankings.
How long until I see results?
Citations typically begin landing in 30 to 60 days and compound from there. It’s backed by the 90-Day Promise: cited on ChatGPT for at least 3 buyer-intent queries within 90 days, or a full refund and you keep the work.
Do I have to create content myself?
No. This is fully done-for-you. You grant access once and review the updates. You own everything we produce, all of it.
What does it cost?
Plans start at $2,500/mo. Book a call or run the free audit to see what fits your category.
Still have a question?
Let's talk it through.
Book a call, or start with a free competitor visibility audit to see where you stand.